--- title: "What’s New in Video: Fresh Vertical & Sports Feeds for Publishers Focused on Engagement and Revenue" date: 2025-08-13T03:09:00-07:00 author: "Denise O'Keeffe" canonical_url: "https://videoelephant.com/blog/fresh-feeds-for-publishers" section: Blog --- ###### In this post... [Vertical Video for Mobile-First Engagement](#vertical-video-for-mobile-first-engagement) [Sports That Spark Loyalty (and Revenue)](#sports-that-spark-loyalty-and-revenue) [Food, Recipes & Cultural Flavor](#food-recipes-cultural-flavor) [Educational & Entertainment Additions](#educational-entertainment-additions) [Why It Matters:](#why-it-matters) [See the Full List of New Feeds](#see-the-full-list-of-new-feeds) [Need help activating this video content on your site or app?](#need-help-activating-this-video-content-on-your-site-or-app) Back to top #### Vertical Video for Mobile-First Engagement Vertical video continues to dominate mobile and social—so we’ve added even more feeds optimized for scroll-stopping attention. New vertical feeds include: - IGN – Vertical (Gaming & entertainment hot takes) - Bloomberg – Vertical (Fast-paced business & market insights) - Sociowatch – Vertical (Topical news for the social-first audience) - OneIndia – Vertical (Breaking global and Indian news) - Sportskeeda MMA – Vertical (Combat sports and esports content) - Radar, WakeNJake, Football Analysis – Vertical (Sports content with a creator-led edge) These feeds are built for platforms that need high-impact, mobile-friendly video content—and want to keep users watching longer. #### Sports That Spark Loyalty (and Revenue) From creator-led commentary to school and team-based fan content, sports remains one of the top drivers of engagement—and ad inventory. This drop includes: - New Sports Illustrated team feeds – covering the Atlanta Braves, Arizona Wildcats, Boise State Broncos, and more - Football Analysis & Radar – breaking down plays, games, and player insights - WakeNJake – vertical, conversational sports talk from the Jomboy network - Sportskeeda – massive reach across MMA, WWE, and fantasy sports These feeds let publishers tap into loyal fanbases and recurring viewing habits—ideal for driving both engagement and monetization. #### Food, Recipes & Cultural Flavor Our latest food drops are rich in variety—from elevated recipes to bold comfort food with global inspiration: - Mashed, Chowhound, TheTakeout, Daily Meal – Easy, craveable recipes - Tasting Table & Food Republic – For food lovers who want more than the basics - Foodie Recipes – Trendy, playful meals with mass appeal Perfect for lifestyle, recipe, and culture verticals that want to keep users coming back for more. #### Educational & Entertainment Additions - Armchair Historian – Insightful animated explainers on major historical events - familie.de – German-language lifestyle content for parents and families - Wonderwall Video – A new entertainment feed for pop culture moments #### Why It Matters: Publishers today need more than just video—they need: ✔ High-quality feeds that are easy to use ✔ Formats that perform across devices ✔ Content that engages AND monetizes ✔ Flexible, multilingual, and globally relevant options This drop is designed to deliver all of that—curated and ready to plug into your strategy. #### See the Full List of New Feeds Explore the full list of content providers, metadata, and sample links in the PDF [![See the full list](https://assets.videoelephant.com/images/See-list-button-feed0.png)](https://providers.videoelephant.com/volume-8-video-drop) #### Need help activating this video content on your site or app? We make it easy to license, implement, and monetize with minimal lift. Let’s chat. ![Carolina Jones](https://assets.videoelephant.com/team-members/_156x156_crop_center-center_none/jones.png)###### Carolina Jones Content Strategy Manager ###### Carolina Jones Content Strategy Manager Carol is VideoElephant’s Content Strategy Manager, fostering partnerships with publishers and our clientele. Previously at AccuWeather, she developed strategic plans for content production. In her free time, she loves to cook and watch movies! [ ](https://www.linkedin.com/in/carolina-jones924/) ###### In this post... [Vertical Video for Mobile-First Engagement](#vertical-video-for-mobile-first-engagement) [Sports That Spark Loyalty (and Revenue)](#sports-that-spark-loyalty-and-revenue) [Food, Recipes & Cultural Flavor](#food-recipes-cultural-flavor) [Educational & Entertainment Additions](#educational-entertainment-additions) [Why It Matters:](#why-it-matters) [See the Full List of New Feeds](#see-the-full-list-of-new-feeds) [Need help activating this video content on your site or app?](#need-help-activating-this-video-content-on-your-site-or-app) Back to top ###### Stay up to date Subscribe for our latest updates and video insights #### You may also like [ ![New & Trending Video Feeds for Publishers: Boost Engagement with Fresh July Drops](https://assets.videoelephant.com/images/_eventThumb/New-to-the-Library_Jul25_web.jpg) ###### New & Trending Video Feeds for Publishers: Boost Engagement with Fresh July Drops Digital publishers know that staying relevant means keeping content fresh, diverse, and engaging—especially when it comes to video. Our latest content drop delivers just that: a powerful mix of trending creators, genre-rich verticals, and monetizable formats that connect with audiences across... ![Carolina Jones](https://assets.videoelephant.com/team-members/_author/jones.png) Carolina Jones Jul 14, 2025 ](https://videoelephant.com/blog/fresh-july-video-feeds) [ ![Trending Video Feeds: Keep Audiences Engaged, Informed & Coming Back for More](https://assets.videoelephant.com/images/_eventThumb/Trending_Blog-jun25.jpg) ###### Trending Video Feeds: Keep Audiences Engaged, Informed & Coming Back for More From breaking news and NFL breakdowns to animated history lessons and celebrity headlines, our latest batch of trending video feeds gives publishers exactly what they need right now: timely, diverse, and ready-to-go video content that boosts engagement without adding complexity. ![Carolina Jones](https://assets.videoelephant.com/team-members/_author/jones.png) Carolina Jones Jun 17, 2025 ](https://videoelephant.com/blog/trending-video-feeds)